Michelin Malaysia has announced the launch of its renowned Michelin Primacy 5 tires designed for sport utility vehicles (SUVs).
Up to 34 new sizes are being introduced, catering to rims ranging from 16 to 22 inches.
This expansion adds more size options for both internal combustion engine (ICE) and electric vehicle (EV) models.
Advantages of the Michelin Primacy 5
The Michelin Primacy 5 delivers exceptional wet surface grip and outstanding durability.
This new SUV tire variant features reinforced sidewalls for improved stability and higher shock resistance.
It is also equipped with Michelin’s proprietary technologies, including:
- Silent Rib Gen-3: Provides a high level of quietness and premium comfort.
- EverGrip, EverTread & Functional Elastomers 3.0: Shortens wet road braking distances by 16% and offers excellent performance in wet moose avoidance tests.
- MaxTouch: Maximizes contact with the road surface, ensuring longer tire tread life.
- High-Performance Tread Compounds: Reduces rolling resistance by 10%, contributing to energy efficiency and extending EV range.
In addition to being recognized by consumers, leading automotive journalists, and distributors worldwide, the Primacy 5 has also received prestigious accolades, including:
- Best Tire Award from Auto Magazine 2025
- Winner of the Summer Tire Test 2025 by Tekniikan Maailma
The Michelin Primacy 5 is available in 76 sizes for rims from 16 to 22 inches, with retail prices starting from RM467 to RM1,639.
