140 years ago, Carl Benz patented the world’s first automobile and since then, Mercedes-Benz has continually redefined mobility through innovation and craftsmanship.
In honor of this anniversary, Mercedes-Benz has launched a global tour titled “140 Years. 140 Places,” starting from Stuttgart.
The epic journey spanning six continents began on January 20, 2026 using the facelifted Mercedes-Benz S-Class and has now arrived in Malaysia.
140 Places. 140 Years in Kuala Lumpur
Hosted at the House of Mercedes-Benz in KLCC Square, the “140 Places. 140 Years” event offers an immersive experience.
Among the main attractions is an exclusive exhibition featuring classic Mercedes-Benz models, a lineup of high-performance Mercedes-AMG vehicles, and the Mercedes Formula One racing car, the MGP W01.
Also making its debut is the facelifted Mercedes-Benz S-Class.
Martin Schulz, CEO & President, Mercedes-Benz Cars Malaysia & Head of Region, Mercedes-Benz Cars Southeast Asia said, “140 Years of Innovation for Mercedes-Benz is not just a milestone, it is a testament to what happens when passion, precision, and purpose come together.
“For Malaysia, this celebration holds a special meaning. Through the ‘140 Years. 140 Places.’ journey, we are proud to celebrate and share the rich legacy and heritage of our brand with Malaysians — a legacy built over decades through Mercedes-Benz’s enduring commitment to fostering meaningful and lasting relationships with its customers.”
Key Features of the Facelifted S-Class
Unlike the S-Class introduced in 2020, this facelifted model features over 50 percent, or 2,700 components, that have been built and redesigned.
Notable updates include a redesigned front grille with lighting, a new generation MB.OS operating system powered by a supercomputer, MBUX Superscreen, and Airmatic air suspension.
As a result, the facelifted S-Class offers a quieter and more luxurious driving experience.
The Legacy of Mercedes-Benz in Malaysia
Did you know that the Mercedes-Benz brand has a long-standing presence in Malaysia, dating back more than a century, before the existence of showrooms or assembly plants as we see today?
In the early 20th century, the Sultan of Johor was believed to be one of the earliest Mercedes-Benz owners in Malaya.
Official sales of Mercedes-Benz vehicles began in 1951 through Cycle & Carriage.
In 1968, local assembly of passenger car models commenced, followed in 1983 by Malaysia becoming the first country outside Germany to assemble the S-Class model (380 SE).
This momentum continued with the establishment of DaimlerChrysler Malaysia in 2003, which later evolved into Mercedes-Benz Malaysia in 2008.
The Pekan production plant, established in 2004, further solidified Malaysia’s role in the region.
In 2023, two significant achievements were recorded:
- The production of the first locally assembled Mercedes-Benz EQS 500 4MATIC
- The milestone of the 100,000th Mercedes-Benz vehicle rolling off the Pekan facility
Today, Malaysia also plays a crucial role in logistics and digital operations through Mercedes-Benz Parts Logistics Asia-Pacific (MBPLAP) and Mercedes-Benz Tech Malaysia.
Agility+: Redefining the Customer Experience
This 140-year celebration is not just about honoring history but reflects the evolution of how customers enjoy the Mercedes-Benz experience today.
Through the Agility+ and Young Star Agility+ plans, Mercedes-Benz offers flexible financing solutions for new and pre-owned models.
This makes the aspiration of owning a Mercedes-Benz more attainable while fostering a community of owners who share interests, meaningful relationships, and exclusive experiences.
